Personalisation that creates better customer experiences.
Modern B2B buyers expect experiences tailored to their business, pricing, products, approvals and purchasing requirements. Personalisation helps customers buy faster and more confidently.
Create buying journeys tailored to every customer.
Deliver personalised catalogues, pricing, approvals, workflows and account experiences that reflect how each customer buys technology.
Every customer buys differently.
Customers expect experiences that reflect their purchasing agreements, pricing structures, approval processes and product requirements.
Personalisation helps MSPs, VARs and resellers create stronger customer relationships while reducing friction throughout the buying journey.
Tailor digital buying experiences around each customer.
Deliver more relevant and efficient buying journeys using connected ecommerce, pricing and account workflows.
Customer-specific pricing
Show negotiated pricing and account-based purchasing agreements automatically.
Personalised catalogues
Control which products, brands and categories customers can view and purchase.
Approval workflows
Support account hierarchies, approvals and controlled purchasing processes.
Role-based access
Create tailored buying experiences for procurement, finance and technical teams.
Repeat purchasing
Make it easier for customers to reorder products, subscriptions and services.
Custom ecommerce experiences
Build buying journeys that feel aligned to each customer relationship.
Personalisation works best when systems are connected.
Stock in the Channel combines ecommerce, quoting, pricing, distributor feeds and workflow automation into one connected customer experience.
- Customer-specific catalogues and pricing structures
- Approval workflows and purchasing controls
- Connected ecommerce and CPQ experiences
- Role-based user access and permissions
- Repeat ordering and account purchasing history
- Integrated workflows across ERP, CRM and PSA systems
Personalisation strengthens customer relationships.
- Create more relevant customer buying experiences
- Improve customer satisfaction and retention
- Reduce friction during purchasing and approvals
- Increase repeat purchasing opportunities
- Support complex B2B buying structures more effectively
- Differentiate your ecommerce experience from competitors
Ready to personalise your customer buying experience?
Use Stock in the Channel to create connected ecommerce, pricing, approval and account experiences tailored to each customer.
