A single platform for hardware, software, services and subscriptions.
Stock in the Channel helps MSPs, VARs, IT resellers, vendors and distributors modernise the way they sell, source, quote, automate and scale. Bring ecommerce, CPQ, order automation, datafeeds, subscription management and market intelligence into one connected platform.
Enterprise ecommerce for the IT channel.
Help customers browse, configure, quote, order, track, renew and manage technology purchases through one modern buying experience.
The digital commerce platform powering modern IT selling.
Stock in the Channel connects IT buyers, resellers, MSPs, VARs, vendors and distributors through a platform built around real-time product data, ecommerce, quoting, automation and channel intelligence.
Our mission is simple: help technology businesses remove complexity, reduce manual admin, improve customer experience and create scalable digital sales operations across hardware, software, services and subscriptions.
One connected ecosystem for modern B2B technology sales.
From ecommerce and CPQ to supplier data, order automation and market intelligence, Stock in the Channel supports every stage of the digital sales journey.
B2B Ecommerce
Launch enterprise ecommerce experiences with personalised catalogues, live stock, pricing, approvals and rich product content.
Explore ecommerceQuote Tool & CPQ
Build accurate multi-vendor quotes, protect margins, manage approvals and convert sales opportunities faster.
Explore quote toolsOrder Automation
Automate ordering, fulfilment updates, tracking, consignment data and supplier communication.
Explore automationWebstores & Datafeeds
Power webstores, marketplaces, ERP, CRM and PSA systems with live stock, pricing and product content.
Explore datafeedsBusiness Intelligence
Track demand, pricing, stock, cloud usage and channel trends to make smarter sales decisions.
Explore BIMarketplaces & Amazon
List products on marketplaces with automated pricing, stock updates, fulfilment and tracking.
Explore marketplacesHardware, software, services and subscriptions — connected.
Customers expect a buying experience that is fast, transparent, personalised and self-service. Stock in the Channel gives IT businesses the tools to deliver that experience while keeping sales, procurement, billing and operations connected behind the scenes.
Purpose-built for the businesses powering the IT channel.
MSPs, IT Resellers & VARs
Build a scalable digital sales operation that helps customers buy more easily while reducing manual work internally.
- Launch B2B ecommerce and customer portals
- Create quotes faster with live supplier data
- Automate ordering, tracking and fulfilment
- Manage subscriptions, renewals and billing workflows
- Connect ecommerce with CRM, ERP and PSA systems
Vendors & Distributors
Reach active resellers, increase stock visibility, support partner ecommerce and turn data into channel opportunity.
- List stock in front of active IT buyers
- Distribute product, stock and pricing feeds
- Support reseller ecommerce and marketplace selling
- Promote vendor campaigns and product categories
- Use business intelligence to understand channel demand
The buying experience customers now expect.
Stock in the Channel helps technology providers deliver the behaviours that define modern B2B selling.
Self Service
Enable customers to browse, configure, quote and buy through a modern ecommerce experience.
Discover MoreTransparency
Give customers and teams clear visibility of stock, pricing, product content and order progress.
Discover MoreEducation
Use rich product content, specifications and data to help customers make better buying decisions.
Discover MorePersonalisation
Deliver personalised catalogues, customer-specific pricing, approvals and account-based buying.
Discover MoreCollaboration
Connect sales teams, customers, vendors and distributors through quoting and workflow tools.
Discover MoreAutomation
Automate ordering, fulfilment, tracking, renewals and operational workflows across the business.
Discover MoreInsight
Use real channel data to understand demand, stock movement, pricing trends and sales opportunities.
Discover MoreReady to discover a new era of modern selling?
Bring ecommerce, quoting, automation, datafeeds, subscriptions and business intelligence together in one platform for the IT channel.
